![]() ![]() Part 1 of The Age of Surveillance Capitalism looks at specific historical, political, and economic circumstances that led to the rise of surveillance capitalism. The author argues that surveillance capitalism’s secret exploitation of the mass public is a dire threat to the future of democratic society, threatening the very idea of free will. These products are sold on behavioral futures markets to buyers who wish to know and influence people’s future behaviors. In her introduction, Zuboff defines surveillance capitalism as a process whereby technology firms collect data on lived human experience to create prediction products. ![]() Please note that this study guide uses the first edition eBook and citation pages may vary from print editions. ![]()
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